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Chris is the founder and lead strategist at Light Bulb Web Design, a UK‑based creative agency specialising in psychology‑driven, AI‑ready websites for professional service businesses. From law firms and financial practices to property and consultancy brands, he helps organisations turn underperforming websites into high‑trust, high‑converting...

Chris is the founder and lead strategist at Light Bulb Web Design, a UK‑based creative agency specialising in psychology‑driven, AI‑ready websites for professional service businesses. From law firms and financial practices to property and consultancy brands, he helps organisations turn underperforming websites into high‑trust, high‑converting digital assets.

With a background rooted in web design, technology, and human‑centred strategy, Chris writes about the real issues holding most websites back; unclear messaging, bloated builds, weak trust signals, and structures that search engines and AI simply can’t interpret. His work blends behavioural insight, technical precision, and a deep understanding of how people make decisions online.

Chris speaks at industry events, sharing practical, no‑nonsense guidance on AI‑aware optimisation, digital trust, and the future of web strategy. When he’s not building or refining websites, he’s exploring the intersection of technology, psychology, and business growth - and helping service‑based brands show up online with clarity, confidence, and credibility.

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Spotlight on...Sharon Howat from FM Cosmetics World

Spotlight on...Sharon Howat from FM Cosmetics World

"I was recommended to contact Light Bulb Web Design as a new provider for my website as I was having problems with my previous website provider i...

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Happy 1st Birthday!

Happy 1st Birthday!

So, here we are - tomorrow is April 6th 2015, and it will mark 12 months since we launched Light Bulb Web Design as a company! It feels like time has ...

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How much does it cost to have a website designed?

How much does it cost to have a website designed?

With a mass of 'build your own website' packages available from a number of providers, you may be unsure if you still need to pay a professi...

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  9867 Hits

Why do I need ongoing website support?

Why do I need ongoing website support?

One of the standard features of our website packages is that they all include at least 12 months support to help you make the most of your website. Ha...

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  8242 Hits

Best practice for search engine optimisation

Best practice for search engine optimisation

Do any of these questions sound like ones you've asked or wondered about? What is search engine optimisation? How do I do my own search engine optimis...

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  11954 Hits

How to make the most of your e-commerce website

How to make the most of your e-commerce website

Maybe you have a shiny new e-commerce website or perhaps you have an existing one that you feel isn't doing as well as you would like.  How do yo...

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  10915 Hits

How do I get my website on Google?

How do I get my website on Google?

How do I get my website on Google? In response to questions from a few of my website design clients in recent weeks, I felt it was worthwhile to expla...

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What is responsive website design and why do I need it?

What is responsive website design and why do I need it?

Responsive website design is a term that has cropped up more and more in recent years but it's a term which not everybody understands. With browsing o...

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What is Black Hat SEO, and is my web designer using it?

What is Black Hat SEO, and is my web designer using it?

What is Search Engine Optimisation? Search engine optimisation (often called SEO) is a frequently mentioned phrase when talking about website design.&...

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  20123 Hits

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About Us

Light Bulb Web Design in Carlisle provides high-quality, bespoke web design, SEO, digital marketing, copywriting, and consultation in the UK & US to ensure your online presence is a seamless extension of your business, with honest and transparent customer service.

T: 07880 858381
E: chris@lightbulbwebdesign.co.uk